Great design is born of two things:
simplicity and clarity.

I’m a brand graphic designer focused on building cohesive identities that do more than look good—they communicate clearly and connect meaningfully. I work at the intersection of strategy and design, turning ideas and values into distinct, enduring visual systems.

From developing brands from the ground up to refining existing ones, I consider every touchpoint—typography, color, imagery, and layout—as part of a unified story. My work spans digital, print, packaging, and physical spaces, with a focus on consistency, flexibility, and purpose.

Throughout my career, I’ve had the privilege of working directly with clients as well as collaborating full-time employment and on a freelance/contract basis with advertising, design, in-house and marketing firms on projects ranging from local startups to global brands.

I grew up on a 72-acre farm with a 15-acre pond in Geneva–Harpersfield, Ohio, where life centered around hard work, the outdoors, and small-town values. My days were spent baling hay, riding dirt bikes, and helping care for cows, chickens, and pigs before eventually moving to Columbus, Ohio.

After years of city life, my wife, Heidi, and I found our way back to a quieter pace in the village of
Bellville, Ohio. Today, we enjoy spending as much time as possible with our two daughters and their families, keeping family at the center of everyday life.

When I’m not designing, you’ll usually find me outdoors — hiking, running, kayaking, traveling, working out, gardening, homesteading, or tending to our chickens. I’m happiest staying active, creating, and enjoying the simple, rewarding parts of life.


CAPABILITIES

Brand Identity
Logo Design
Strategy
Storytelling
Brand Standards
Stationery

Print Design
Brochure Design
Annual Report Design
Package Design
Editorial Content & Design
Environmental
Menu Systems

Advertising
Print Advertising
Outdoor
Direct Mail
Television/video – Art Direction

Digital Design
Banner Ads
Email Marketing
Microsite
Social Media

Misc
Photography – Art Direction
Infographic/Icon Design

INDUSTRIES

Experience
Retail
Insurance
DIY
B2B
B2C
Financial Services
Restaurant
Entertainment
Automotive
Non-Profit
Healthcare/Pharmaceutical
Education
Government/Political
Tourism
Legal Services
Real Estate/Property Management
Ministry/Faith Based
Manufacturing
Hospitality
Bar/Pubs
Agriculture


BRANDS

Past/Present
JobsOhio
Big Lots
Bob Evans
Bed Bath & Beyond
buy buy Baby
Tinton Craft Coffee Roasters
Sunset Cottage
kiu natural sparkling water
White Castle
Adecco
University of Cincinnati Health
Bridgeway Pointe
Chops Grille & Tap House
Vision
Vision Communities
Vision One Real Estate Advisors
Ducky’s Pub & Grill
Level One Bar+Arcade
Channellock
GreenSeed
Patriot Preparatory Academy
Shorelight Education
Homeless to Home Pet Rescue
Mike's Barbershop
Lisa Pucci Delgado Personal Chef
Park Lanes
O´Reilly Family Pharmacy
Red Team Investments
Romano's Italian Restaurant
American Dairy Association
AAA of Ohio
Good Samaritan Hospital
Ensure
Glucerna
Pedialyte
Xfinity
The Catholic Foundation
Trumbull Tree Farm
Rednick Butcher Shop
Wrightsel Law Group
Wrightsel Family Foundation
Open House Realty
Wilson Electrical Service
Winston BBQ

agencies

Worked for
SBC Advertising
GSW Worldwide Healthcare Advertising
Abbott Nutrition - Creative Digital Services

Partnered with
Bath & Body Works
Bolder & Co. Creative Studio
GO2 Partners
Laine Gabriel Advertising
RedRocket Connect
Paste Advertising
Rattleback Design
Rise Brands